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Conquer your local market with our specialized SEO strategies, expertly designed to improve your visibility, attract the closest customers and outperform the competition.
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What is local SEO?
Every day, potential customers are looking for local companies to do business with. According to studies, an overwhelming majority of these customers require a strong digital presence from companies in order to do business with them. If your company doesn’t have an effective local SEO strategy, you could be missing out on a huge number of customers, traffic and sales. Investing in a good local SEO strategy could open up a wide range of opportunities for your business.
Local SEO involves optimizing the search engine visibility of small and medium-sized enterprises (SMEs), brick-and-mortar stores and multi-branch businesses in a given geographic region.
By strategically deploying a variety of techniques and strategies designed to meet the specific needs and preferences of local customers, local SEO helps companies gain a firmer foothold in their respective markets, maximizing profitability and growth potential.
In an approach that differs from classic SEO, the geographical aspect of the local SEO strategy is emphasized. Unlike developing a company’s search capability on a national or global scale, local SEO aims to meet local search queries such as “near me”. It aims to improve the visibility of businesses beyond their physical location and make them more accessible to potential customers within the local online community. The ultimate aim of local SEO on Google is to extend the brand’s reach in the local market and make it easier for people in the vicinity to access its services or products.
What are the ranking factors for local SEO?
Google considers an assortment of distinct, locality-based SEO ranking criteria to determine your website’s placement in the search engine results pages (SERPs). These criteria are as follows
- Local company profile or GMB page
- Consistency of name, address and telephone number (NAP)
- Domain authority and link signals
- Keyword usage and user experience (UX)
- Quality, diversity and speed of examinations
Our local SEO strategy
The use of various digital marketing techniques to boost your local SEO rankings is known as local SEO. This is achieved through a set of strategies specifically targeted to the geographic area in which your company operates.
- SEO targeting of local businesses
- Google My Business profile
- Citations in local search engines
- Online reputation management
- Creating links
- Referencing the page
- Off-page SEO
- Optimization of local landing pages
Our local SEO services
With Cheetah Agency, you can improve your search engine rankings and, ultimately, increase your conversion rates.
Increase your sales with our local SEO agency
Acquiring local SEO expertise takes time, practice and guidance to generate lucrative results. Our local SEO company is here to help ease the extra responsibilities of your busy schedule.
Why are Cheetah's local SEO services better than others?
At Cheetah, we recognize that simultaneously managing business functions with improving local SEO citations and implementing various local SEO marketing strategies can put significant pressure on your efficiency and mental well-being.
Why local SEO is vital for your business
According to a study conducted by MarketingSherpa, it was found that one specific type of search has a far greater influence on brands’ marketing objectives than any other. The study revealed that around 54% of participants believed that local search had the highest potential for positive impact on their digital marketing efforts.
Why is Google My Business an important part of local SEO?
Your Google business profile contains important information about your company, including your name, address and telephone number (NAP), opening hours, link to your website and customer reviews. This information is essential for online shoppers, as it can help them make sound purchasing decisions.
- Establishing your brand
- Demonstrating transparency
- Engage with your customers
- Credibility
- Generate more sales
- Earning customer trust
- Be more visible
- Promoting your company
- Keep them informed
INDUSTRY-LEADING MANAGEMENT
We promise, you've never had a project managed like this.
From 24x7x365 project support teams to our unique sprint-based design approach, our project management process is like no other. Other agencies simply can’t compete because we are constantly innovating ways to serve you better.
HOW WE DO IT
The process
This process is generally associated with local referencing
The initial step in any local SEO project is to carry out a thorough examination of the website to detect any obstacles preventing it from appearing in local search results. This analysis should include an assessment of the website’s layout, content and code, as well as a careful examination of the website’s backlinks and local references.
Once the website evaluation has been completed, the next phase is to carry out keyword research to determine the most relevant and frequented keywords for the local market. This involves analyzing local competitors to discover their keywords and the local search terms used by potential customers.
Once the keyword research is complete, the next step is to generate content tailored to target these keywords. This involves building new pages and enhancing existing content by incorporating keyword-rich headings, titles and body text.
In addition to content creation, the next step is to optimize site elements such as page titles, meta descriptions and URLs for all pages targeting local search terms.
Local references are a crucial aspect of successful local SEO. This involves creating local business profiles on platforms such as Yelp, Google My Business and Bing Places for Business.
Link building is an essential part of any SEO plan, especially for local SEO. It’s all about creating link-worthy content and reaching out to local websites and publications for backlinks.
Once all the above steps have been carried out, the final step is to check and modify the strategy if necessary. This involves monitoring local rankings and adjusting strategy to ensure that the website constantly improves its visibility in local search results.
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How to choose the best local SEO company
Having trouble evaluating local SEO agencies in your area? Finding the right local online SEO company to manage your Google My Business services and other local digital marketing processes is time-consuming and requires careful thought and planning.
Here are the main considerations that will help you narrow down your list of the best local SEO companies:
01/
Reliable local SEO agencies offer a wide range of local SEO solutions to suit your needs, preferences, limitations and capabilities. Choose a local SEO service provider that analyzes your current market position and offers you a clear roadmap for achieving your local SEO goals. In addition to our local SEO services, we also offer a digital marketing strategy development service to help you better understand where your business is and where it should be.
02/
A common mistake among marketers is to choose an SEO service company that offers affordable local SEO without examining the package included and the ongoing local SEO price. Don’t make the same mistake. Partner with a local SEO agency that offers transparent pricing and provides price projections as your campaign progresses.
03/
To reap the benefits of local SEO, the local SEO service provider you choose needs to understand the requirements of your industry, market standards and competition. Reliable local SEO agencies boast years of experience and expertise in managing local SEO campaigns for different brands across all sectors. Our local SEO company works with thousands of companies in a wide range of specialties. Find out what our customers have to say about our services.
04/
Working with a Google My Business agency or SEO services company for the first time can be detrimental to your success if local digital marketing processes are not carefully defined. For best results, be sure to partner with a local SEO company that prioritizes local SEO services according to their degree of importance. Our local SEO company conducts in-depth research to determine your local SEO priorities and meet the challenges of your campaign.
05/
One of the most important considerations in choosing a local SEO marketing company is its digital presence and track record. Entrust your local SEO campaign to a local SEO agency that not only offers affordable local SEO packages, but also has a reputation for customer success. A leading local SEO company is well ranked in its service areas and receives verified positive reviews from satisfied customers.
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With over 46 locations nationwide, you should try finding a Cheetah near you.
Cheetah Agency is rapidly expanding its footprint with over 45 locations nationwide, including major markets such as Dallas, Miami, Los Angeles, and Sooke, BC. With a new location opening up in Dubai, we are committed to providing top-notch digital marketing services to businesses across the country and beyond.
Expanding our network of locations allows us to be closer to our enterprise clients, providing them with the hands-on support they need to achieve their marketing goals. Our team of experts understand the unique needs of enterprise businesses, and we strive to deliver personalized solutions to help them succeed in a highly competitive market.
By being closer to our clients, we are able to develop a deep understanding of their business, and offer customized digital marketing strategies that align with their specific objectives. Our hands-on approach allows us to deliver results that make a meaningful impact, and we take pride in our ability to support our enterprise clients in reaching new heights.
